The UX design agency behind SkilledScore, Knutsford Express & LumiMeds

We turn complex SaaS products into experiences users love.

ProDesign is a SaaS UX design agency founded in 2017, with offices in Gujranwala, Pakistan and Miami, United States, and a team with 15+ years of combined experience. We help SaaS founders transform confusing MVPs, outdated products, and complex user flows into clear, user-centered digital experiences. From UX strategy and audits to end-to-end SaaS product design, we design products that users understand, trust, and adopt.

Why We Put Users First?

Our journey into SaaS UX design began long before “UX” was even a buzzword. Back in 2008, our CEO, Muhammad Ahsan, started out as a Graphic Designer for a software firm building a big-budget video channel management platform — a sprawling, 8-module enterprise SaaS product. At a time when almost nobody in the industry thought about user experience, Ahsan was already designing intuitive color systems and icon sets for the app’s navigation, giving early thought to how enabled, disabled, and labeled states should look and feel to a user. That early obsession with usability paid off: the software was eventually sold to PTV (Pakistan Television), the country’s official state broadcaster — a proof that good design isn’t just decoration — it can genuinely change how far a product goes

That foundational experience shaped everything we do today. We founded ProDesign in 2017 and grew into a focused team of 3 to 4 — a front-end developer, a junior UX designer, and a Lead UX Designer. Rather than scaling into a bloated agency, we doubled down on small, senior teams that move fast and design with intention. That belief still drives our approach to SaaS product design today — creating user experiences that make complex software simple and enjoyable to use.

ProDesign SaaS UX design team

What we love doing!

How our SaaS UX Agency can help build your product Ideas and startups?

Your users need better experience and so does your SaaS App

ProDesign office

SaaS UX is Our Power

We help startups and growing companies design better SaaS products, dashboards, and user experiences across AI, FinTech, HealthTech, EdTech, Data & Analytics, and more.

  • AI & SaaS
  • FinTech
  • eCommerce
  • Ed Tech
  • Travel & Hospitality
  • Data & Analytics
  • HealthTech

ProDesign since 2017

We work on each product as our own Startup

30+

Satisfied Startup from USA, Canada

3%

Conversion lift for LumiMeds’ Onboarding Redesign

2017

Year Founded

25K+

users for SkilledScore in the first month after SaaS redesign

6

countries we’ve delivered SaaS UX work in

“These days, almost anyone can ship software. But shipping isn’t the hard part anymore — getting people to actually use it, love it, and stick with it is. I learned that lesson back in 2008, long before ‘UX’ was even part of the conversation in our industry. Today, companies are finally realizing that great user experience isn’t a nice-to-have — it’s a competitive advantage. ProDesign exists to help you build that advantage.”

Muhammad Ahsan, CEO and founder of ProDesign

Muhammad Ahsan

CEO & Founder, ProDesign

Who leads ProDesign?

ProDesign is led by Muhammad Ahsan, CEO, founder and Lead UX Designer. He started designing software interfaces in 2008 and leads every engagement personally alongside the design team, so the person on your discovery call is the person accountable for the work that follows. Together, the team brings 15+ years of combined experience in UX audits, SaaS product design, onboarding UX and landing page design and development.

Selected results published on this site: a UX audit of SkilledScore found 17+ usability issues and the product reached 25,000+ free users in its first month after launch; the LumiMeds onboarding redesign lifted conversion by 3%; TAXCURE’s Google PageSpeed score improved from 33 to 80+ on three pages within a week; and a Smodin UX audit surfaced 37 usability issues.

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Where we work?

Remote-first, structured around async handoffs and weekly syncs so time zones aren’t a blocker.

Offices: 11 M A Jinnah Road, Link D.C Road, Gujranwala 50250, Pakistan, and 18117 Biscayne Blvd, Miami, FL 33160, United States.

  • United Kingdom
  • United States
  • Germany
  • Tunisia
  • Ireland
  • UAE
  • Australia

Frequently asked questions

What is ProDesign?

ProDesign is a SaaS UX design agency founded in 2017. It helps SaaS founders and startups with UX audits, SaaS UX and UI design, onboarding UX, product design, and landing page design and development, starting with diagnosis before any redesign.

Where is ProDesign based?

ProDesign has offices in Gujranwala, Pakistan (11 M A Jinnah Road, Link D.C Road) and Miami, United States (18117 Biscayne Blvd, FL 33160), and works remotely with SaaS teams across the US, UK, Europe and the Middle East.

How do I start working with ProDesign?

Book a free discovery call or contact us with details of your product. If you already know your product has usability issues, a UX audit is usually the best first step.

What does a UX consultant actually do, and how is it different from hiring a full-time designer?

A UX consultant brings senior-level product design thinking to your team without the overhead of a full-time hire. Instead of managing recruitment, onboarding, and salary costs, you get direct access to experienced designers who’ve already solved similar problems for other SaaS and software products. As a freelance UX design team, we plug into your existing workflow — auditing your product, identifying usability gaps, and designing (and often building) the front-end experience your users actually need. You get senior expertise on demand, scoped around your project rather than a fixed job description.

Why hire a small team instead of a large design agency?

Because speed and clarity matter more than headcount. Our team of 3–4 — spanning UX design, UI design, and front-end development — is intentionally lean. There’s no account manager layer, no hand-offs between departments, and no inflated retainer to cover agency overhead. You work directly with the designers and developers doing the actual work, which means faster iteration, clearer communication, and decisions that don’t get lost in translation. It’s the same principle that’s guided us since 2017: small, senior teams outperform large, bureaucratic ones.

How much does it cost to hire a UX design and front-end development team on retainer?

Our monthly retainer packages typically range from $3,000 to $5,000, depending on project scope, team involvement, and whether you need UX design alone or combined UX + front-end development support. This gives you continuous access to a dedicated design and development team — covering everything from UX audits and wireframing to interactive prototypes and production-ready front-end code — without the unpredictability of hourly billing or the commitment of full-time salaries. It’s built for companies that want consistent, high-quality design output every month.

Let’s collaborate

We focus on fewer projects to craft amazing digital products

Have a Project in mind?

or contact us at info@prodesign.tech